Sales Account Executive

About Write Label

Write Label is a cost-effective, on-demand creative service providing audio ad script copy and production through a sophisticated, easy-to-use technology platform. Broadcast sales teams complete a simple creative brief and receive multiple audio or OTT ad scripts within 24 hours, which they use to win new business and energize current clients. Using our service, our clients’ account executives save on average over 90 minutes a week writing copy and have increased close rates by 30% and average deal sizes by 40%. In 2023, we will launch an end-to-end full production service of audio ads.

Write Label is seeking a motivated seller to join our growing broadcast sales team. The ideal candidate has 5+ years of experience as a seller in the broadcast industry. It is a plus if you have experience selling for a broadcaster and for a vendor serving broadcasters. This is a good fit for an entrepreneurial sales professional with a hunter mentality – someone who is as happy identifying prospects and doing demo calls as they are making the pitch as closing deals. Write Label’s goal is to capture the broadcast space, starting with audio – this is where you will focus first.

Start Date

February 2023

Location

Remote. Open to applicants in all US geographies. Our office hours follow US EST. Some US domestic travel is expected in this role.

What You’ll Do

• Own broadcast sales within a designated region of the US

• Execute on a tight sales process from prospecting to deal close to hit quotas

• Aggressively research, identify, qualify & target potential clients

• Successfully building alliances and influencing key decision makers (at all levels)

• Strategic sales planning and methodologies

• Researching and obtaining market awareness of industry and client

• Forecast sales activity, revenue achievement and update activity/prospect status in
  weekly sales meetings and prepare action plans and schedules to identify specific sales
  targets

• Reduce customer acquisition cost by keeping sales cycles short

• Attend relevant industry events and evangelize for Write Label

• Develop and maintain sales materials and current product knowledge. Collaborate with Write
  Label’s marketing team to design and update collaterals

• Work with Write Label’s customer success team to ensure strong hand-off from sales to
  onboarding, and to engage in renewals

• Communicate new product and service opportunities, special developments, information or
  feedback gathered through field activity to appropriate company staff

What You’ll Have

• Bachelor’s Degree in a relevant area of interest preferred, but not required

• 5+ years’ experience selling to or within the electronic media industry, both up-and-down in
  client organizations – ideally within audio broadcast and vendors to the industry, with a track
  record of strong performance in a field role exceeding quotas

• Passionate understanding of the value that good copy provides in enhancing the advertising
  ecosystem

• Hunter mentality with proven experience in effectively building a regional territory, highly driven
  and self-motivated

• Excellent verbal and written interpersonal, presentation and communication skills; virtual
  demos and in person

• Strong negotiation and closing skills

• Creative & strategic problem solver who can react quickly and multi-task, as well as evaluate
  opportunities based on alignment with company goals

• Start-up mentality; we are a growth-stage company

Hours & Compensation

Full-time. Compensation package including salary (uncapped commission + base/draw against
commission), equity, and a comprehensive benefits package including health, vision, dental, and life
insurance.

Base salary rate $55-65,000/year.

Write Label is an equal opportunity employer and an organization that values diversity. People from all diverse backgrounds are strongly encouraged to apply.

Job Features

Job Category: Sales

Location: Remote (New York)

Start Date: February 2023